Integrated Approach

Our full service communications focus is a significant advantage to our clients, providing an end-to-end solution that enables us to integrate our products with a tailor made marketing strategy.We believe passionately that an integrated marketing approach is essential in achieving the best results for your business.

Our approach to your business problem or task is to consider the “idea” first and foremost. Our creative team thrive on determining the direction before we consider the medium. With digital fast becoming the lead channel in the marketing mix, it makes sense to employ an agency that can translate an idea across multiple mediums and develop a strong integrated marketing strategy.

Cash Converters - Convert your thinking
As part of their rebranding, Cash Converters asked consumers to ‘Convert your thinking’ – to rethink their preconceptions about the brand and discover the real benefits of buying second-hand goods. To bring this concept to life online, we utilised the interactive and dynamic nature of the web to get gamers to think differently.
ACC - Autumn Campaign
Australia’s Coral Coast (ACC) is the peak tourism body responsible for branding, positioning and marketing the Coral Coast region of Western Australia. As international travel and holiday destinations have become more affordable and attractive to Western Australians, the ACC has embraced online channels to promote the region and increase visitation.
What we are reading
How to explain an idea
A mega post from Mark Pollard covering, What an idea is, what sorts of ideas there are and principles and structures you can use to explain your idea.
Wunderman presents ideas
Thoughts and visions for the future of marketing from the thought leaders at Wunderman
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Longtail Communications
Rear of 1141 Hay St
West Perth
WA 6005
(08) 9327 5700

contact@longtail.com.au