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What we are reading
Online Ad Spending to Surpass Print for First Time in 2012
According to a study released by eMarketer, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers.
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Wunderman presents ideas
Thoughts and visions for the future of marketing from the thought leaders at Wunderman
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How to explain an idea
A mega post from Mark Pollard covering, What an idea is, what sorts of ideas there are and principles and structures you can use to explain your idea.
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According to a study released by eMarketer, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers.